Hello everyone and thanks for coming here to view my new website and blog.
Studio stories, my new website – My plan is to use this facility to engage with you, my followers and buyers. Especially those who I have met in person or on my Facebook Pages. Later, as people get to know me, I hope to reach out to many more of you who are curious about an artists life and the creative spark that fires them.
Q Why did I do this? Good Question. I was encouraged to get more marketing savvy by a very skilled and successful ‘plein-air’ artist from Holland, Roos (Rose) Schuring!
Roos has put in many many hours of her time learning how to set up a modern website, complete with the necessary blog and newsletters. It’s so she can retain control of her own communications.
At the same time she can keep in touch with her followers and collectors. Roos says that many creatives produce wonderful work, but they exhibit or sell very little of it. That is so true sadly.
In the past, artists had to rely on galleries, who themselves rely on their own customers, calling in to view each exhibition. Roos knows many artists who love making art, with popular appeal. Yet they have cupboards full of unsold work.
Many of us would love a system for exhibiting and promoting our work, yet we shy away from marketing. As a result, we end up in the hands of galleries or agents. Lucky for us artists, Roos has produced a course to help us get online and up to date.
I have taken her advice, because I want to clear out those cupboards, to make way for new and exciting work in the future. Another reason for this blog, I enjoy writing about art which is a subject I am passionate, about.
So, ‘Studio Stories’ the blog, seemed the correct way to go!
So this is it – My attempt to join the professionals and converse with other like minded people.
Do let me know if this interests you, by joining my mailing list and becoming a follower. There will be special offers, exhibition previews and occasional discounts. What’s not to like!